Tuesday 8 November 2016

Research Log: Fashion Photographer Research: Ernesto Artillo -

Fashion: Ernest Artillo - 

Why Chosen:

I chose the photographer Ernesto Artillo as his photographic art combines elements of fashion with surrealism and ideas that I wish to incorporate into my own work in the future; such ideas include use of colour, physical manipulation and collage techniques. His work reminds me of a previous surrealist artist that I have studied previously named Matthieu Bourel. The possible connotations of these works appear to relate to criticisms of ideas such as beauty ideals and standards but also comment on celebrity culture and loss of individual identity through mass media socialisation.


Examples of Work:




Denotation: This image is of the collage technique with various components combined on one background image of a portrait. The photographer has added highly saturated colour segments as the final layer of the image to juxtapose directly to the black and white filter on the other images.

Connotation: This final outcome conveys ideas of artistic and photographic influences throughout time and their relevance today. The final layer is in the style of Picasso and is formed in a way that appears to celebrate the origins of the artistic community rather than criticise it. Additionally, the central diagonal divide of the portrait beneath the Picasso-like drawing could infer a class difference between the masses. The left compositional side of the photograph infers a higher class status through the groomed appearance and fur collar whilst the right third of the grid combines a less groomed appearance with a simply striped scarf often associated with the football community and the lower working classes. The black and white filter element of the piece appears very intentional for the photographer does not usually employ the shades. It appears to imply, in a celebratory tone, the development of photography throughout time with the polaroid style compositional framing also reiterates this.

Context: This is part of the 'Izzue' artwork section and is a commissioned piece for the Hong Kong fashion company.



Denotation: This is another example of collage work as it is a favoured style by the the photographer although they do also explore through the medium of paint. The colours used vary in that one image is black and white whilst the other is in colour, all be it muted and lowly saturated colours. The style is portraiture and landscape with the two just posing one another directly. The subject of the portrait is a famous celebrity of the modern era.

Connotation: The implications of this work appear to be the study and deconstruction of societal ideologies such as celebrity culture. The use of a famous face in portraiture is usually to endorse a product or lifestyle of some kind but this image is challenging that. The removal of the face from the main body to reveal an underneath world suggests the idea that anonymity is a feature within all people. We are all of the same structures underneath: hopes, dreams and memories etc.

Context: The image features the celebrity Daniel Radcliffe.
http://www.lamondamagazine.com/en/m/celebration/ernesto-artillo/



Denotation: This image is a combination of collage techniques and the medium of paint. The portrait appears to be shot using high key lighting before being edited beneath a black and white filter which contrasts to the saturated images and colours used. The face of the subject is removed or covered by the section of black and suggests anonymity which immediately draws audience attention.

Connotation: This image could implicitly convey the beauty standards of society and how it is a toxic environment for so many. For instance, the anonymous subject could be a representative of all humanity, specifically young women, and how standards make them feel. The lurid colours appear to infer the bright world of fashion and beauty but are also in a formation that looks like camouflage print and could therefore support the idea that mass media influenced youth is a battleground. The flower being grasped tightly by the subject could infer the possibility of growth if the environment becomes less poisonous.

Context: N/A.



Denotation: This image is a photograph of a sculpture created by photographs and is such an inception-like surrealist final outcome. The images are all fashion shots from the Hong Kong company Izzue alongside landscape photographs. The images combine to form a cityscape.

Connotation: This image appears to infer the idea of fashion as a pinnacle of society with the subjects being like buildings and establishments in themselves. It also conveys fashion's place in society which is often in the centre of cities.

Context: This is a paper sculpture created for 'Izzue' in Hong Kong and is part of Artillo's commissioned fashion photography rather than personal.

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